ERICK LAUBACH FOUNDER | CEO

With over 16 years of new media experience, Erick stands at the helm of Cuteness as Founder and CEO. Prior to Cuteness, Erick was a founding partner of quite a few start-ups under the Cottonblend umbrella including:

Driftr - An online travel community where you can keep track of your travels, share your trip photos, reviews, and blogs with friends and family, and research destinations before you book a trip.

The Pixel Awards - A cutting-edge web awards site, annually honoring 20 compelling sites that have shown excellence in web design and development. Reached profitability in 3 years.

Erick is also an award-winning designer with strong experience in both online and offline media having held the position of Vice President of Creative at Ticketmaster and senior level roles at Caesars Entertainment, eToys, and StyleClick (USA Interactive). His client list includes: About.com, American Express, BMX Plus! Magazine, eToys, FOX, Herbie Hancock, The Hollywood Reporter, Intel, Mountain Bike Magazine, NASCAR, PGA, TicketWeb, and The .tv Corporation - to name a few.

PETS: Sullivan | Stretch | Squeeze

NEAL FERRAZZANI SENIOR SOFTWARE ENGINEER

Senior Software Engineer, Neal Ferrazzani, comes to Cuteness with more than 10 years of diverse media industry experience. His technical expertise in dynamic front-end and LAMP development has been honed at established entertainment groups like Ticketmaster and The National Football League, building sites for teams like the Seattle Seahawks, the Buffalo Bills and the Carolina Panthers, as well as entrepreneurial start-ups like Cottonblend, FoodJiva, the food blog SpicySaltySweet, and the development of Facebook applications for Ticketmaster and Driftr.

Neal's educational background is in music. He graduated from Berklee College of Music in 2000 with a degree in Music Production and Engineering. His most surreal moment in the music business, and there were many, was having breakfast in Santa Monica with Trent Reznor and the Nine Inch Nails frontman's Grandpa.

PETS: Peanut | Fuzz | Timbo

LISA LAUBACH CHIEF PET OFFICER

Armed with a strong product management and creative background and roots in the online content world, Lisa drives the voice and tone for Cuteness and inspired the name of the website.

Lisa has been working on the web for the past 10 years, taking a variety of sites from inception through launch. She has created compelling online experiences for sites like SXSW winner Day 26, eToys, GameFly, and LasVegas.com. Lisa received her B.A. in Philosophy from the University of California, Berkeley.

PETS: Sullivan | Stretch | Squeeze

Cuteness.com

Facebook Twitter Pet of the Day
Cuteness is a super pawsome community and shopping site made exclusively for pets, by pets. It’s a place where dogs, cats, fish, birds, reptiles, or anything else for that matter, can have their very own Facebook-style profile complete with photos, videos, Twitter status updates, friends, comments, and more! When you’re ready to play, you can battle it out in the 24/7 Battlezone, win fabulous prizes in the Thunderdome, challenge other super cute pets to a Cuteness Duel, or just hang out in the Dog Park.

When it’s time to relax, head on over to the Pet Store to rate and buy products recommended by the community, or even send your anipals cool presents from our Virtual Gift Shop.
cute pets
Remember Me
FORGOT PASSWORD? | NOT A MEMBER? SIGN UP TODAY!