Reba is the CEO of her own business. She created the first trademarked 'breed' for mutts, The GenChan. GenChan stands for the genetically challenged dog! Reba has her GenChan Pedigree/Medigree which means she is a Pedigreed genetically challenged dog with an additional Mixed degree. Her mission is to Unite Elevate and Celebrate Mutts. GenChans have 'papers' just like purebreds do. Under the auspicies of the American GenChan Club your GenChan can get his papers too.