Here in 2020, hashtag challenges aren't new, but unusual is the one that finds traction on Facebook first before spilling over to other platforms like Twitter, Instagram and Tik Tok.
But with the #unflatteringcatphotochallenge, we have that rarest of social media unicorns. And while Patient Zero, i.e. its exact origins, have been lost to the shifting sands, what is clear is that this is Very Good Contentâ„¢.
Video of the Day
Video of the Day
Before we bump some of our favorite takes on this trend, a reminder that we aren't laughing at the kitties — we're LOLing with them. (Okay, fine, maybe we're laughing at them - but only just a tiny bit.)
Warning: Major doofuses ahead. I repeat: MAJOR. DOOFUSES. AHEAD.
1. "oops! you caught me! #unflatteringcatphotochallenge"
2. "Me when I try to follow my child down a tube slide at the playground 🤣🤣 #unflatteringcatphotochallenge"
3. "When you cat is half snake, half llama #unflatteringcatphotochallenge"
4. "Ordered a cat, received a croissant #unflatteringcatphotochallenge"
5. "Caught my little dude mid head shake 😂 #unflatteringcatphotochallenge"
6. "Doin him a LEWD #unflatteringcatphotochallenge"
7. "When you hear a noise in the other room but no one else is home #unflatteringcatphotochallenge #spookyseasonpose"
8. "I'm the white cat and 2020 is the black cat #bŕöthêřwhý #unflatteringcatphotochallenge"
9. "My baby Gizmo giving me material every second of every day. He is truly grëmlin. #unflatteringcatphotochallenge"
10. "I got a new toy for my baby void and she LOVES IT! It's steamers on a wand, but here is looks like projectile vomit 😂 #unflatteringcatphotochallenge"
11. "I like to call this her 'awkward school photo smile' face. #unflatteringcatphotochallenge"
12. "Earcraft 5U213-QU flew over to Bast's airport several years ago, but today, I was reminded of one of the times her flight was delayed in the hangar by a need for aggressive wing adjustments. #unflatteringcatphotochallenge"
13. "Had to be done #unflatteringcatphotochallenge"
14. "Here's Sirius my little panther. He gets himself into so much mischief! #unflatteringcatphotochallenge"
15. "He's been prepping for this moment my entire life, it's his time to shine. #unflatteringcatphotochallenge"
16. "Reasons for having vertical blinds when you own a cat, number one. #unflatteringcatphotochallenge"
17. "I see your #unflatteringcatphotochallenge and raise you a Jinx 🤣 🤣 🤣"
Do you have an unflattering image of you can't stop laughing at? Share it with us on our Facebook page!